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Photos by Ulysses Ang |
The mid-sized SUV race is one of the most hotly contested ones right now and simply ignoring it means you can’t reach critical mass in terms of sales numbers. Of course, to gain a strong foothold, manufacturers have come up with their positioning be it through performance, smart technology, or comfort. That’s well and good if you’re a large carmaker with equally deep pockets. But what if you’re Isuzu—a name more synonymous with commercial vehicles than passenger cars? In the wake of newer and fresher choices, can the mu-X flourish, let alone survive?
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